Public Relations

You’re Ugly on Camera

By |2019-02-18T17:47:53-06:00February 14th, 2019|Leadership|0 Comments

10 Tips for lighting up the small screen On camera interviews are an effective way to create awareness about your brand, put a human face to your company name, and manage a crisis. The web is packed with examples of failed interviews. Even the media is quick to poke fun at on-air faux pas, proving [...]

By |2019-02-18T17:47:53-06:00February 14th, 2019|Leadership|0 Comments

There Are No Easy Wins in Public Relations

By |2018-08-07T02:38:07-05:00February 21st, 2018|Leadership|0 Comments

Press coverage is priceless, but only if you strategically integrate it into your marketing plan. As a businessperson who may be interested in increasing your visibility, its important to be familiar with how public relations works. It may surprise you to learn that many of the stories you see on television or in the newspaper [...]

By |2018-08-07T02:38:07-05:00February 21st, 2018|Leadership|0 Comments

Time for Executives to Improve their Public Relations Skills

By |2018-08-07T02:38:55-05:00May 30th, 2017|Leadership|0 Comments

Public relations nightmares have taken over our social feeds and media commentaries. In doing so, it has proven there is a huge gap between chief executive officers and their public relations people – whether on staff or hired from an outside agency. A clear majority of those in leadership positions don’t understand what PR people [...]

By |2018-08-07T02:38:55-05:00May 30th, 2017|Leadership|0 Comments

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