About Our Media Channels

We are the private lending industry’s primary source for news, best practices, and information. We welcome sharing your industry-related news and press releases with our audience across our many media channels.

  • 3,200+ reads each month in our online news and article library
  • 6,200+ newsletter subscribers (40% average open rate)
  • Over 15,000 followers across Facebook, LinkedIn, Instagram, and X.
    Last updated 11/20/2024

How to Submit

  • Email to contact@aaplonline.com with the entire news release in the email body.
  • Include the embargo release date and time, if any.
  • Include an external hyperlink to where the news release is published on your website, news release distribution service, etc.
  • Attach any images, charts, etc. as .png or .jpeg files (not required).
  • Your organization must own the copyright for anything submitted; images or copy licensed for your use are typically not transferrable.

Acceptance Guidelines

  • Must relate directly to the private lending industry and be of interest to our audience.
  • Must be informational and factual in nature and tone, with limited sales or marketing/promotional language.
  • Releases should be noteworthy announcements: changes to company leadership, entity name, ownership; significant industry partnerships; major company milestones; new industry data/information.

Please note, we do not accept the following:

  • Announcements regarding loan closings.
  • Most new product/service announcements.
  • Updates to loan terms/guidelines, investment rates of return, or other product updates along those lines.

Publishing Information

  • Releases may be published to our site article archive, social media channels, and/or bi-weekly newsletter at our discretion. We may share your external hyperlink only rather than republishing.
  • We reserve the right to copy edit releases without notice or authorization, including removing or changing language that is overly promotional.
  • Submitting your release does not guarantee that it will be published either in part or full. We reserve the right to refuse a release for any reason or no reason at all.
  • We do not promise or guarantee specific release dates for any of our media channels.
  • Releases from current AAPL members receive priority consideration. Not a member? Join now!