Rocky Butani

Building Your Profile for Online Marketing Platforms

By |2021-08-16T17:03:14-05:00August 16th, 2021|Marketing & Sales|0 Comments

A well-written company profile on social media platforms and directory websites can help you generate leads. Your company, like most private lending companies, probably has a profile on various directory websites, social media platforms, and other online marketing channels. You may have even created a profile for a conference’s mobile app. In addition, you likely [...]

By |2021-08-16T17:03:14-05:00August 16th, 2021|Marketing & Sales|0 Comments

Publish Your Closed Deals

By |2021-06-08T14:32:31-05:00May 24th, 2021|Featured, Strategy|0 Comments

Spreading the news about your funded transactions is an easy and effective content marketing strategy. Many private lending firms struggle to stay consistent with their marketing efforts, especially smaller operations that don’t have an in-house marketing person. There is one marketing strategy every loan originator can, and should, execute consistently: promoting closed deals. So many [...]

By |2021-06-08T14:32:31-05:00May 24th, 2021|Featured, Strategy|0 Comments

Connecting Deals and Lenders

By |2021-06-08T14:05:10-05:00April 13th, 2021|Featured, Marketing & Sales|0 Comments

These lead-generation resources and tips help lenders and borrowers connect. Private lenders and borrowers looking for deal financing run into a number of challenges trying to find and connect with each other. On the one hand, private lenders must be able to vet quality leads. On the other hand, borrowers (real estate investors) or mortgage [...]

By |2021-06-08T14:05:10-05:00April 13th, 2021|Featured, Marketing & Sales|0 Comments

AAPL Member Spotlight | Rocky Butani

By |2019-01-08T17:54:59-06:00January 8th, 2019|Member Spotlight|0 Comments

Rocky Butani, CEO of PrivateLenderLink.com, has been an AAPL member for five years. You may have noticed him around industry events with a camera in his hand in recent years. He has taken a photography hobby to another level with formal training and has been shooting amazing professional photos and videos. You’ll find the videos posted [...]

By |2019-01-08T17:54:59-06:00January 8th, 2019|Member Spotlight|0 Comments

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