Marketing

September 2026 AAPL Education Forum: Technology Stack for Private Lending: What Actually Works

2026-09-23T16:35:18-05:00

About this video Technology can make or break a private lending operation as loan volume grows. In this session of the AAPL Education Forum, experienced private lenders will share the platforms, systems, and workflows they use to manage originations, underwriting, servicing, borrower communications, compliance, and reporting. The discussion will focus [...]

Private Lender Social Media & Digital Advertising

2022-08-01T14:32:04-05:00

About this video This continuation of the American Association of Private Lenders' educational webinar series will equip you with the tools and knowledge to optimize your social media and digital advertising efforts to both set and meet your goals. Tailored for busy private lending professionals (and presented by some of [...]

Customer Experience: How to Win With Data

2021-07-22T14:47:13-05:00

About this video In a world of infinite choices at your borrowers’ fingertips, capturing their repeat business might seem far-fetched—but you’ll be surprised to know you already have what it takes to make this happen. In this video, presented by AAPL's Education Committee, you will learn: What "customer experience" actually [...]

Essential Marketing for Private Money Lenders

2021-07-22T15:05:12-05:00

About this video Corey Ann Dutton, MBA, is a private money lender, founder of Private Money Utah, and member of AAPL's Education Advisory Committee. Corey will share four essential marketing tactics for private money lenders that will help you become more visible.

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