Advertising

How Can Private Lenders Help Prevent Borrowers From Getting Scammed?

By |2021-09-13T18:37:30-05:00September 13th, 2021|Advertising, Ethics, Featured|0 Comments

Each quarter, we ask one of our committees to weigh in on a topic. These broad, open-ended questions allow for a wide range of responses to better explore the full scope of an issue. This quarter, we asked our Ethics Advisory Committee to tell us what they think private lenders can (and should!) be doing [...]

By |2021-09-13T18:37:30-05:00September 13th, 2021|Advertising, Ethics, Featured|0 Comments

“I’m the CEO, and I Approve This Message”

By |2021-09-13T18:37:43-05:00September 13th, 2021|Advertising, Ethics, Featured|0 Comments

Before you approve any advertising campaign, make sure it adheres to ethical and legal guidelines. When you hear “attack ad,” you probably think “political ad.” Although mudslinging political ads may be the most recognizable example of attack ads, these ads are commonplace in many industries, including among private lenders. Playing up your own company’s strengths [...]

By |2021-09-13T18:37:43-05:00September 13th, 2021|Advertising, Ethics, Featured|0 Comments

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