Private lenders must be aware of the indicators that point to the need for additional personnel—whether you’re in the initial stages of building your business or trying to scale. At some point in your private lending business, you will face the question of whether it’s the right time to hire additional employees. You’ll likely also [...]
Before you approve any advertising campaign, make sure it adheres to ethical and legal guidelines. When you hear “attack ad,” you probably think “political ad.” Although mudslinging political ads may be the most recognizable example of attack ads, these ads are commonplace in many industries, including among private lenders. Playing up your own company’s strengths [...]
The popularity of video marketing in the private lending industry continues to skyrocket. According to the State of the Video Market report from Wyzowl Research, 86% of businesses currently incorporate video as part of their marketing strategy for 2021, up from 85% in 2020 and 61% just five years ago in 2016. In the same [...]
Here’s how to write a good private lender company description. With the rise in the number of private lenders in the industry, it’s important to create a company description that will allow you to stand out from your competitors and be memorable for the long term. So, what exactly makes a good company description? At [...]
After nearly a decade of filling the role of Managing Director at RCN Capital, Jeffrey Tesch will be stepping forward as the company’s new Chief Executive Officer, effective July 1st, 2019. Mr. Tesch, who has been with RCN Capital since its founding, has led efforts to develop the company into a national brand within the [...]
Using social media “socially” can make your company more relatable to customers. What makes a company social media post effective? From a corporate perspective, it’s often any post that actively promotes the company’s products or services to potential customers. Many believe that visibility alone will eventually translate into business. That is very rarely the case. [...]
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Nominations are open until August 23, 2024, with voting from September 1-30, 2024. We’ll announce recipients at our Annual Conference.
Member of the Year (MOTY): This award goes to a member based on their deep expertise, unique value, and strong commitment to clients and the industry.
Rising Star: Rising Stars are members who have accomplished outstanding growth in their company or industry sector over the past year.
Community Impact: Recipients improve their local communities or our industry through volunteering, development programs, or civic efforts.
See past award winners, award rules, and participate in the 2024 nomination and voting process here.
VIP RECEPTION // Enjoy cocktails and hors d’oeuvres while catching up with VIPs from across the country, all overlooking the gorgeous Las Vegas Strip from the OMNIA’s private deck. AAPL Members may RSVP during registration at no additional cost; for non-members it is $199/ticket.
NETWORKING BREAKFASTS & SESSION BREAKS // Early-risers will appreciate plentiful coffee and a selection of pastries, protein, and more – along with the opportunity to talk shop in a quieter atmosphere. Session breaks feature an energetic environment with a variety of snacking options.
AFTER-HOURS RECEPTION // Continue conversations with fellow attendees, sponsors, and speakers while enjoying complimentary hors d’oeuvres and two drink tokens.
AAPL’S OFFICIAL AFTER-PARTY // For those who hate to say goodnight, each year a few sponsors plan a little something extra to wrap up your day … or help segue from all-business to all-fun. We’ll mark the party as official and provide information about how to attend.
AAPL ANNUAL CONFERENCE APP // On iOS, Android, and desktop, the app is your insiders’ guide to getting the most out of #AAPLANNUAL. Connect with fellow attendees and export your connections at anytime. The app is your personalized schedule, conference navigation system, notebook, and more!
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One App for All Attendees.Download the AAPL Annual Conference App for desktop, IOS and Android.
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| How to get started.
Step 1: Purchase your conference ticket. You must be registered for the main conference to gain access to the app. Step 2: Download the app: The AAPL Annual Conference app is available for download on IOS and Android. Desktop capability will be enabled shortly before the start of the conference and is accessible from the mobile app. Step 3: Wait for your email notification: To access the 2023 event, we’ll add you to the app event using the email provided on your registration. You will receive an email notification when this happens. We’ll start adding attendees to the app in September. Step 4: Explore & Build Your Profile: You can start connecting with other attendees even before the conference. Complete your profile with your bio, photo, contact info, social media, etc. As #AAPLANNUAL draws closer more app features will become available. You’ll be able to build your schedule, see what you’re RSVPed to and more — all from the app. Have other questions? Please email us at contact@aaplonline.com. |
Grand Prize – Custom Championship Belt & VIP Admission to Power Room event in St. Augustine, FL (February 27th – March 1st, 2023)
2nd Place – 2023 AAPL Annual Conference Bundle to include Individual Membership, 1 Conference Ticket and 1 VIP Reception pass.
3rd Place – 1 year AAPL Individual Membership